Our Business

The principal businesses of Sony are as follows.

TV & Video

In 1961, Sony launched the world's first transistor-based videotape recorder, and in 1968, it developed and launched the Trinitron color television.

Sony has since continued to release televisions and video equipment that boast industry-leading technologies and designs.

Going forward, through the stunning reality of visuals and dynamic sound, Sony will transform the viewing experience from "watching" to "feeling."


Sony launched Japan's first tape recorder in 1950, then went on to release the Walkman® personal stereo cassette tape player in 1979 which made it possible for music fans to take their music on the road.

Sony has consistently revolutionized the culture of music-listening; and today, committed to delivering excitement and entertainment of audio and visual to everyone, Sony offers a wide range of audio products, from Walkman® and headphones to home entertainment audio products.

Digital Camera

Ever since the launch of the first-generation Handycam® video camcorder in 1985, Sony has created a wide variety of cameras that make it easy for users to enjoy high-quality still images and movies.

Sony's interchangeable lens camera α series and digital still camera Cyber-shot® range are equipped with state-of-the-art technology, combining high image quality and great portability. Through such innovative products, Sony continues to offer a unique imaging products for professional and consumer use.

Smartphones & Internet

With the Xperia™ smartphone series at its center, Sony has been providing unprecedented experiences to users with innovative cameras, music, videos, and much more.

In addition to rolling out Xperia smart-products and smartphone accessories that pursue new ways of communicating, Sony Mobile Communications Inc. also engages in B2B businesses that utilize IoT to combine devices with services. Meanwhile, as Sony Group's Internet service provider, Sony Network Communications offers the So-net Internet access service.

Plus, in response to the diversifying communication needs, Sony offers the ultra-fast NURO Hikari network and nuromobile to boot—a mobile service that seeks simplicity. Sony's aim will continue to be the provision of services that offer excitement and entertainment along with peace of mind.

Game & Network Services

In the game and network services business, the PlayStation platform business is focused around the PlayStation 4.

Extending the enjoyment of PlayStation to other areas—including the premium subscription service PlayStation Plus, in addition to various games, movies, TV shows, music, and other services—the PlayStation Network offers an ultimate playground that enriches users' entertainment experiences.


Sony Pictures Entertainment (SPE)'s global operations encompass motion picture production, acquisition, and distribution; television production, acquisition, and distribution; television networks; digital content creation and distribution; operation of studio facilities; and development of new entertainment products, services and technologies. SPE's Motion Picture Group includes film labels Columbia Pictures, Screen Gems, TriStar Pictures, Sony Pictures Animation, and Sony Pictures Classics.


Sony Music Group, governed by Sony Music Entertainment (Japan) Inc. handles the music business in Japan while also proactively engaging in other areas, including the development and sales of mobile game apps and other visual media platform-related businesses.

Sony Music Entertainment (USA) produce music for many recording artists, such as popular singers Adele and Beyoncé, in a wide variety of genres. Furthermore, Sony/ATV Music Publishing manages over four million musical compositions by superstars like the Beatles and Michael Jackson.

Financial Services

Sony’s Financial Services business is comprised of Sony Life, Sony Assurance and Sony Bank. Sony Life offers life insurance tailored to the needs of individual customers, provided via a consulting approach by Lifeplanner insurance professionals. Sony Assurance has grown to become a leading company in the direct insurance category. Sony Bank delivers convenient, high-quality products and services over the Internet. Each of these companies has grown by pushing the boundaries of their industries and following new business models that meet needs not being satisfied by existing financial institutions. We also continue to take on new challenges in the field of nursing care and establishing our venture capital business.

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